Wildstripe

AMERICAN TOURISTER

Hangtag Design

My work for luggage brand American Tourister included the designing of hangtags with inserts.

In addition to a prominent place for the company's established logo these general hangtags had to feature a brief history of the brand, quality testing & legal info. The insert tags were personalized to each collection of suitcases with a lineup photo, top features & technical specs on the back.
These hangtags were first designed in 2014 and are still in use for new collections around the world till at least 2017.

One special hangtag variant was made in early 2017 for a limited edition bag & suitcase collection featuring the iconic and abstract 'vectorfunk' work of design studio MWM Graphics.

Made @ BigFish.agency